Tag: get more coaching clients

Something Didn’t Add Up

Something Didn’t Add Up

April 11, 2022August 2, 2022 Micheal O'Neill

Something Didn’t Add Up

Stacey was about to shut down her business.

 

She had tried everything. It always felt like one step forward and two steps back. She didn’t know what else she could do. She felt gutted.

 

Stacey was an amazing coach. I could see the potential in Stacey’s business. I could see she got her clients great results.

 

Something didn’t add up.

 

When we dug a little deeper the problem was clear.

 

Stacey couldn’t see how to grow her business without it requiring her to work harder.

 

Stacey wanted to increase her profits so she could enjoy her life. But in her head, higher profits meant less life.

 

Like winning a pie-eating competition where the prize is more pie.

3 months later we launched her membership.

 

She now had a leveraged income stream.

 

An income stream she could scale without having to do more work.

 

Now Stacey loves her business and has set some big goals. Not only business goals, but a lifestyle, relationship, financial, and investment goals.

 

And if you want to set and achieve bigger goals make sure you check out some of my other lead generation and launch strategies for course creators and membership site owners.

Prev 1 of 5 Next
  • 3 Keys to Monthly Recurring Revenue (For Online Business Owners)

    3 Keys to Monthly Recurring Revenue (For Online Business Owners)

    One of the biggest gifts you can give your online business is monthly recurring revenue.

    It provides you with reliably predictable cashflows, avoids the feast and famine cycles, and most importantly gives you the freedom to focus on developing a sustainable business rather than rushing from one launch to another.

    In this video, I will show you the 3 primary membership models for building recurring revenue in an online knowledge business.

    You will discover the 3 critical success factors that you need to focus on to ensure your monthly recurring revenue and annual recurring revenue compounds over time and guarantees long-term success for your online business.

    In addition to sharing the 3 Critical Succes Factors, I also show you the models you need to apply in your business to maximize your results in each of these areas including:
    Jeff Walker’s – Product Launch Formula
    Stu McLaren’s – Tribe Success Path
    My Own – Lead2Lauch Value Ascension Road Map

    At the very end I share the 1 thing, which if you get right, almost guarantee’s your online business success and unlocks the key to building recurring revenue.

    **************************

    ⏰ Timecodes ⏰

    0:00 3 Keys to Monthly Recurring Revenue (For Online Business Owners)
    2:04 3 Primary Business Models and Key Differences Between Each
    6:28 Success Factor 1: Growth – Attracting New Members
    12:22 Success Factor 2: Retention – Keeping Existing Members
    15:01 Success Factor 3: Revenue Maximization – Increasing Existing Members’ Spend
    17:25 Unlock the Key to Recurring Revenue Stream

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************
  • How To Start An Online Business In 2022? (3 Steps For Success)

    How To Start An Online Business In 2022? (3 Steps For Success)

    ⚡️ FREE DOWNLOAD: 10 Questions Every Online Entrepreneur Should Ask Themselves: https://m.me/lead2launch?ref=w16645950

    Whether you have a product, service, or knowledge business, there has never been a better time to start your online business or scale your existing online course, membership or subscription.

    In fact, even if you are just starting out, the opportunity to grow a business doing something you love, helping others to achieve something they really want while building the wealth and life you want, has never been easier.

    And if you want to discover the exact steps you need to take to launch or scale a profitable online business stay tuned because, in this video, I will share the 3 steps you need to take to turn your dreams into a reality.

    Memberships and courses are a fantastic way to build passive income, and in this video, I will give you a process for coming up with a profitable business idea in 2022.

    If you want to make money online in 2022 and, even more specifically, recurring revenue, then make sure you watch all the way to the end, where I give you 10 questions every online entrepreneur should ask themselves.

    Launching a membership is one of the most profitable and rewarding ways for you to start an online business for beginners.

    And if you have already launched your online course or membership, then this video will show you the 3 fundamental elements that you need to get right to scale and make money online in 2022.

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************

    ⏰ Timecodes ⏰

    0:00 How To Start An Online Business In 2022?
    1:10 A Warning Before You Start
    2:09 Why I Believe Now Is The Best Time To Start An Online Business
    2:25 The 3 Freedoms We Seek
    3:44 Building Block 1 – Develop A Repeatable Process That Gets Results
    4:07 Understand The Currency You Trade In
    5:18 Building Block 2 – Build A Knock Out Offer
    6:19 The Value Equation
    7:50 Building Block 3 – Build Your Audience & Community
    9:19 The Easiest Channel To Get Started
    10:55 10 Questions Every Online Business Owner Should Ask Themselves

    **************************
  • Want to Grow Your Online Business in 2022? #Shorts

    Want to Grow Your Online Business in 2022? #Shorts

    If you want to scale your online business in 2022, quickly and predictably, without wasting lots of money, hustling 24/7, or resorting to hacks and tactics that leave you feeling slimy, then the very first thing you need to do is map out your Value Ascension Roadmap.

    If you are a course creator or membership site owner, there has never been a better time to grow your online business, but so many people struggle.

    A Value Ascension Roadmap provides a clear and logical pathway for your Perfect-Fit client to follow, all the way from their first interaction with your content, through your front-end offers, all the way to your higher value back-end offers.

    In many ways, it is your plan for a Perfect-Fit Client to achieve the ultimate transformation you know is possible for them.

    And by having this plan, you will be able to scale your business quickly and easily in 2022.

    And hey, if you want daily lead generation, launch, and online business growth strategies and tips, make sure to hit the follow now. While you are doing that, share this video with your friends and drop me a comment.

    Let’s get after it today..
  • Don't Make This 1 Killer Mistake - #Shorts

    Don’t Make This 1 Killer Mistake – #Shorts

    If your online business has just one primary offer or revenue stream, then you are exposing you and your business to massive risk, you are leaving money on the table, and, worse still, failing to serve the needs of our Perfect-Fit Clients.

    As a knowledge business owner with an online course or membership, it is essential to have multiple offers which provide your Perfect-Fit client with ever-elevating levels of value, providing them with the following steps they need to take to achieve the ultimate transformation they seek.

    This is why having a multi-level Value Ascension Roadmap is absolutely essential for a modern online knowledge business.

    Your Value Ascension Roadmap should provide your Perfect Fit Client with ever-increasing value offerings that provide more profound levels of transformation, or it could be the same level of transformation only faster.

    In doing this, you get people even greater results, build massive client loyalty, all while increasing your profitability.

    If you want more lead generation, launch, and online business growth tips, make sure to hit the follow and like this video. Oh, and while you are at it, please share it with your online business owner friends and drop me a comment below

    Let’s get after it today..
  • The #1 Secret For A Successful Online Business #Shorts

    The #1 Secret For A Successful Online Business #Shorts

    If you want a successful online business, there is one thing above all else that you need to get right.

    The online membership and course economy is booming. There has never been a better time to launch or grow your online business.

    However, if you want success, you need to have a process for helping your members get repeatable results.

    The level of success you achieve is directly related to the results you help your clients achieve. (your success = client results)

    Focus on results, and everything else will follow.

    So let me know the one area that you can help people get best results.

    And hey, let’s get after it today
  • Want A More Profitable Online Business? #Shorts

    Want A More Profitable Online Business? #Shorts

    If 2022 is your year to scale your online business and your profitability, then you have to focus on building multiple of layers of offers. I call this your Value Ascension Roadmap.

    No matter how established or profitable an online business is when they first start working with me, this is the very first thing we look at, and if you are a course creator or membership site owner and you want to grow your business, you have to think strategy first.

    Having multiple ascending offers ensures you maximize your Customer Lifetime Value which enables you to invest more money in your front-end acquisition and lead generation activities.

    With ever-increasing lead generation costs, this is absolutely essential for a long-term sustainable, profitable online business.

    Having a next level for a Perfect-Fit Client to ascend to will also increase client satisfaction and loyalty.

    In both the short and long term, this will provide you with a more stable, reliable, and profitable business.

    For daily lead generation and launch strategy and tips, make sure you like this video and hit the follow button.

    Let’s get after it today..
Prev 1 of 5 Next

Know someone who would like this post? Share it with them on social… 

Can’t Never Did Anything

Can’t Never Did Anything

April 7, 2022July 13, 2022 Micheal O'Neill

Can’t Never Did Anything

Never get hung up on the things you think you can’t do. The best cure for overwhelm is to set a goal and commit. Like my client, Elana.

 

Elana was a member of a high-end launch mastermind for 11 months. She paid over $11,000 in membership but still hadn’t made progress on her launch.

 

Until we started working together. In 27 days, Elana had set up her Facebook ads, built her funnel, and launched her first offer.

 

What’s the difference? Elana committed to getting it done. She focused on the goal. Everything else was noise. For 11 months Elana felt overwhelmed by the tech and the copy.

 

When we got her focused on a motivating goal, everything changed. When you are on a mission you figure stuff out.

 

She figured out the tech and the copy. She got launched. She got it done. And if you want to get it done make sure you check out some of my other videos on lead generation strategies for course creators and membership site owners.

Prev 1 of 5 Next
  • 3 Keys to Monthly Recurring Revenue (For Online Business Owners)

    3 Keys to Monthly Recurring Revenue (For Online Business Owners)

    One of the biggest gifts you can give your online business is monthly recurring revenue.

    It provides you with reliably predictable cashflows, avoids the feast and famine cycles, and most importantly gives you the freedom to focus on developing a sustainable business rather than rushing from one launch to another.

    In this video, I will show you the 3 primary membership models for building recurring revenue in an online knowledge business.

    You will discover the 3 critical success factors that you need to focus on to ensure your monthly recurring revenue and annual recurring revenue compounds over time and guarantees long-term success for your online business.

    In addition to sharing the 3 Critical Succes Factors, I also show you the models you need to apply in your business to maximize your results in each of these areas including:
    Jeff Walker’s – Product Launch Formula
    Stu McLaren’s – Tribe Success Path
    My Own – Lead2Lauch Value Ascension Road Map

    At the very end I share the 1 thing, which if you get right, almost guarantee’s your online business success and unlocks the key to building recurring revenue.

    **************************

    ⏰ Timecodes ⏰

    0:00 3 Keys to Monthly Recurring Revenue (For Online Business Owners)
    2:04 3 Primary Business Models and Key Differences Between Each
    6:28 Success Factor 1: Growth – Attracting New Members
    12:22 Success Factor 2: Retention – Keeping Existing Members
    15:01 Success Factor 3: Revenue Maximization – Increasing Existing Members’ Spend
    17:25 Unlock the Key to Recurring Revenue Stream

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************
  • How To Start An Online Business In 2022? (3 Steps For Success)

    How To Start An Online Business In 2022? (3 Steps For Success)

    ⚡️ FREE DOWNLOAD: 10 Questions Every Online Entrepreneur Should Ask Themselves: https://m.me/lead2launch?ref=w16645950

    Whether you have a product, service, or knowledge business, there has never been a better time to start your online business or scale your existing online course, membership or subscription.

    In fact, even if you are just starting out, the opportunity to grow a business doing something you love, helping others to achieve something they really want while building the wealth and life you want, has never been easier.

    And if you want to discover the exact steps you need to take to launch or scale a profitable online business stay tuned because, in this video, I will share the 3 steps you need to take to turn your dreams into a reality.

    Memberships and courses are a fantastic way to build passive income, and in this video, I will give you a process for coming up with a profitable business idea in 2022.

    If you want to make money online in 2022 and, even more specifically, recurring revenue, then make sure you watch all the way to the end, where I give you 10 questions every online entrepreneur should ask themselves.

    Launching a membership is one of the most profitable and rewarding ways for you to start an online business for beginners.

    And if you have already launched your online course or membership, then this video will show you the 3 fundamental elements that you need to get right to scale and make money online in 2022.

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************

    ⏰ Timecodes ⏰

    0:00 How To Start An Online Business In 2022?
    1:10 A Warning Before You Start
    2:09 Why I Believe Now Is The Best Time To Start An Online Business
    2:25 The 3 Freedoms We Seek
    3:44 Building Block 1 – Develop A Repeatable Process That Gets Results
    4:07 Understand The Currency You Trade In
    5:18 Building Block 2 – Build A Knock Out Offer
    6:19 The Value Equation
    7:50 Building Block 3 – Build Your Audience & Community
    9:19 The Easiest Channel To Get Started
    10:55 10 Questions Every Online Business Owner Should Ask Themselves

    **************************
  • Want to Grow Your Online Business in 2022? #Shorts

    Want to Grow Your Online Business in 2022? #Shorts

    If you want to scale your online business in 2022, quickly and predictably, without wasting lots of money, hustling 24/7, or resorting to hacks and tactics that leave you feeling slimy, then the very first thing you need to do is map out your Value Ascension Roadmap.

    If you are a course creator or membership site owner, there has never been a better time to grow your online business, but so many people struggle.

    A Value Ascension Roadmap provides a clear and logical pathway for your Perfect-Fit client to follow, all the way from their first interaction with your content, through your front-end offers, all the way to your higher value back-end offers.

    In many ways, it is your plan for a Perfect-Fit Client to achieve the ultimate transformation you know is possible for them.

    And by having this plan, you will be able to scale your business quickly and easily in 2022.

    And hey, if you want daily lead generation, launch, and online business growth strategies and tips, make sure to hit the follow now. While you are doing that, share this video with your friends and drop me a comment.

    Let’s get after it today..
  • Don't Make This 1 Killer Mistake - #Shorts

    Don’t Make This 1 Killer Mistake – #Shorts

    If your online business has just one primary offer or revenue stream, then you are exposing you and your business to massive risk, you are leaving money on the table, and, worse still, failing to serve the needs of our Perfect-Fit Clients.

    As a knowledge business owner with an online course or membership, it is essential to have multiple offers which provide your Perfect-Fit client with ever-elevating levels of value, providing them with the following steps they need to take to achieve the ultimate transformation they seek.

    This is why having a multi-level Value Ascension Roadmap is absolutely essential for a modern online knowledge business.

    Your Value Ascension Roadmap should provide your Perfect Fit Client with ever-increasing value offerings that provide more profound levels of transformation, or it could be the same level of transformation only faster.

    In doing this, you get people even greater results, build massive client loyalty, all while increasing your profitability.

    If you want more lead generation, launch, and online business growth tips, make sure to hit the follow and like this video. Oh, and while you are at it, please share it with your online business owner friends and drop me a comment below

    Let’s get after it today..
  • The #1 Secret For A Successful Online Business #Shorts

    The #1 Secret For A Successful Online Business #Shorts

    If you want a successful online business, there is one thing above all else that you need to get right.

    The online membership and course economy is booming. There has never been a better time to launch or grow your online business.

    However, if you want success, you need to have a process for helping your members get repeatable results.

    The level of success you achieve is directly related to the results you help your clients achieve. (your success = client results)

    Focus on results, and everything else will follow.

    So let me know the one area that you can help people get best results.

    And hey, let’s get after it today
  • Want A More Profitable Online Business? #Shorts

    Want A More Profitable Online Business? #Shorts

    If 2022 is your year to scale your online business and your profitability, then you have to focus on building multiple of layers of offers. I call this your Value Ascension Roadmap.

    No matter how established or profitable an online business is when they first start working with me, this is the very first thing we look at, and if you are a course creator or membership site owner and you want to grow your business, you have to think strategy first.

    Having multiple ascending offers ensures you maximize your Customer Lifetime Value which enables you to invest more money in your front-end acquisition and lead generation activities.

    With ever-increasing lead generation costs, this is absolutely essential for a long-term sustainable, profitable online business.

    Having a next level for a Perfect-Fit Client to ascend to will also increase client satisfaction and loyalty.

    In both the short and long term, this will provide you with a more stable, reliable, and profitable business.

    For daily lead generation and launch strategy and tips, make sure you like this video and hit the follow button.

    Let’s get after it today..
Prev 1 of 5 Next

Know someone who would like this post? Share it with them on social… 

Play the Game You Want to Win

Play the Game You Want to Win

April 7, 2022August 2, 2022 Micheal O'Neill

Play the Game You Want to Win

My client Kate felt trapped by her business. It’s a trap so many people fall into. I want to make sure you don’t.

 

It was a good business. It had massive potential. On paper, it was a model online business. But it wasn’t the business that Kate wanted.

 

The purpose of your business is to help you achieve your goals. Tony Robbins breaks your life down into 7 core areas –

 

• Physical, Mental, Spiritual

• Family, Social

• Financial & Business

 

Your business needs to help you achieve your goals in all areas of your life. Not just in the financial and business areas.

 

Create a business that lets you live the life you want. Never let your business dictate how you live your life.

 

This will mean making tough decisions. Giving up short-term opportunities. To create the game, you want to win long-term.

 

And if you want to win the online business game make sure you check out some of my other videos on lead generation strategies for course creators and membership site owners.

Prev 1 of 5 Next
  • 3 Keys to Monthly Recurring Revenue (For Online Business Owners)

    3 Keys to Monthly Recurring Revenue (For Online Business Owners)

    One of the biggest gifts you can give your online business is monthly recurring revenue.

    It provides you with reliably predictable cashflows, avoids the feast and famine cycles, and most importantly gives you the freedom to focus on developing a sustainable business rather than rushing from one launch to another.

    In this video, I will show you the 3 primary membership models for building recurring revenue in an online knowledge business.

    You will discover the 3 critical success factors that you need to focus on to ensure your monthly recurring revenue and annual recurring revenue compounds over time and guarantees long-term success for your online business.

    In addition to sharing the 3 Critical Succes Factors, I also show you the models you need to apply in your business to maximize your results in each of these areas including:
    Jeff Walker’s – Product Launch Formula
    Stu McLaren’s – Tribe Success Path
    My Own – Lead2Lauch Value Ascension Road Map

    At the very end I share the 1 thing, which if you get right, almost guarantee’s your online business success and unlocks the key to building recurring revenue.

    **************************

    ⏰ Timecodes ⏰

    0:00 3 Keys to Monthly Recurring Revenue (For Online Business Owners)
    2:04 3 Primary Business Models and Key Differences Between Each
    6:28 Success Factor 1: Growth – Attracting New Members
    12:22 Success Factor 2: Retention – Keeping Existing Members
    15:01 Success Factor 3: Revenue Maximization – Increasing Existing Members’ Spend
    17:25 Unlock the Key to Recurring Revenue Stream

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************
  • How To Start An Online Business In 2022? (3 Steps For Success)

    How To Start An Online Business In 2022? (3 Steps For Success)

    ⚡️ FREE DOWNLOAD: 10 Questions Every Online Entrepreneur Should Ask Themselves: https://m.me/lead2launch?ref=w16645950

    Whether you have a product, service, or knowledge business, there has never been a better time to start your online business or scale your existing online course, membership or subscription.

    In fact, even if you are just starting out, the opportunity to grow a business doing something you love, helping others to achieve something they really want while building the wealth and life you want, has never been easier.

    And if you want to discover the exact steps you need to take to launch or scale a profitable online business stay tuned because, in this video, I will share the 3 steps you need to take to turn your dreams into a reality.

    Memberships and courses are a fantastic way to build passive income, and in this video, I will give you a process for coming up with a profitable business idea in 2022.

    If you want to make money online in 2022 and, even more specifically, recurring revenue, then make sure you watch all the way to the end, where I give you 10 questions every online entrepreneur should ask themselves.

    Launching a membership is one of the most profitable and rewarding ways for you to start an online business for beginners.

    And if you have already launched your online course or membership, then this video will show you the 3 fundamental elements that you need to get right to scale and make money online in 2022.

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************

    ⏰ Timecodes ⏰

    0:00 How To Start An Online Business In 2022?
    1:10 A Warning Before You Start
    2:09 Why I Believe Now Is The Best Time To Start An Online Business
    2:25 The 3 Freedoms We Seek
    3:44 Building Block 1 – Develop A Repeatable Process That Gets Results
    4:07 Understand The Currency You Trade In
    5:18 Building Block 2 – Build A Knock Out Offer
    6:19 The Value Equation
    7:50 Building Block 3 – Build Your Audience & Community
    9:19 The Easiest Channel To Get Started
    10:55 10 Questions Every Online Business Owner Should Ask Themselves

    **************************
  • Want to Grow Your Online Business in 2022? #Shorts

    Want to Grow Your Online Business in 2022? #Shorts

    If you want to scale your online business in 2022, quickly and predictably, without wasting lots of money, hustling 24/7, or resorting to hacks and tactics that leave you feeling slimy, then the very first thing you need to do is map out your Value Ascension Roadmap.

    If you are a course creator or membership site owner, there has never been a better time to grow your online business, but so many people struggle.

    A Value Ascension Roadmap provides a clear and logical pathway for your Perfect-Fit client to follow, all the way from their first interaction with your content, through your front-end offers, all the way to your higher value back-end offers.

    In many ways, it is your plan for a Perfect-Fit Client to achieve the ultimate transformation you know is possible for them.

    And by having this plan, you will be able to scale your business quickly and easily in 2022.

    And hey, if you want daily lead generation, launch, and online business growth strategies and tips, make sure to hit the follow now. While you are doing that, share this video with your friends and drop me a comment.

    Let’s get after it today..
  • Don't Make This 1 Killer Mistake - #Shorts

    Don’t Make This 1 Killer Mistake – #Shorts

    If your online business has just one primary offer or revenue stream, then you are exposing you and your business to massive risk, you are leaving money on the table, and, worse still, failing to serve the needs of our Perfect-Fit Clients.

    As a knowledge business owner with an online course or membership, it is essential to have multiple offers which provide your Perfect-Fit client with ever-elevating levels of value, providing them with the following steps they need to take to achieve the ultimate transformation they seek.

    This is why having a multi-level Value Ascension Roadmap is absolutely essential for a modern online knowledge business.

    Your Value Ascension Roadmap should provide your Perfect Fit Client with ever-increasing value offerings that provide more profound levels of transformation, or it could be the same level of transformation only faster.

    In doing this, you get people even greater results, build massive client loyalty, all while increasing your profitability.

    If you want more lead generation, launch, and online business growth tips, make sure to hit the follow and like this video. Oh, and while you are at it, please share it with your online business owner friends and drop me a comment below

    Let’s get after it today..
  • The #1 Secret For A Successful Online Business #Shorts

    The #1 Secret For A Successful Online Business #Shorts

    If you want a successful online business, there is one thing above all else that you need to get right.

    The online membership and course economy is booming. There has never been a better time to launch or grow your online business.

    However, if you want success, you need to have a process for helping your members get repeatable results.

    The level of success you achieve is directly related to the results you help your clients achieve. (your success = client results)

    Focus on results, and everything else will follow.

    So let me know the one area that you can help people get best results.

    And hey, let’s get after it today
  • Want A More Profitable Online Business? #Shorts

    Want A More Profitable Online Business? #Shorts

    If 2022 is your year to scale your online business and your profitability, then you have to focus on building multiple of layers of offers. I call this your Value Ascension Roadmap.

    No matter how established or profitable an online business is when they first start working with me, this is the very first thing we look at, and if you are a course creator or membership site owner and you want to grow your business, you have to think strategy first.

    Having multiple ascending offers ensures you maximize your Customer Lifetime Value which enables you to invest more money in your front-end acquisition and lead generation activities.

    With ever-increasing lead generation costs, this is absolutely essential for a long-term sustainable, profitable online business.

    Having a next level for a Perfect-Fit Client to ascend to will also increase client satisfaction and loyalty.

    In both the short and long term, this will provide you with a more stable, reliable, and profitable business.

    For daily lead generation and launch strategy and tips, make sure you like this video and hit the follow button.

    Let’s get after it today..
Prev 1 of 5 Next

Know someone who would like this post? Share it with them on social… 

Landing Page from a 2% Conversion Rate to 81%?

Landing Page from a 2% Conversion Rate to 81%?

April 6, 2022May 18, 2022 Micheal O'Neill

Landing Page from a 2% Conversion Rate to 81%?

13 words. That’s all it took. The landing page went from a 2% conversion rate to 81%.

 

I was so excited when we launched the funnel. I had engaged a big-name copywriter to draft copy.

 

This was going to be a mega-hit. We launched and the funnel flopped. I striped the ads and the landing page right back to the basics. Still crickets.

 

Finally, a change of 13 words on the opt-in page made all the difference. The conversion rate went from 2% to 81%.

 

You’re rarely hit a home run immediately. If you want results you have to work for them.

 

Conversion Rate Optimization takes time. Plan for it in advance. It’s worth the investment.

 

And, if you want to invest in yourself right now, check out some of my other videos on lead generation strategies for course creators and membership site owners.

Prev 1 of 6 Next
  • What To Put On Your Landing Page - Best Landing Page Design

    What To Put On Your Landing Page – Best Landing Page Design

    Being able to attract leads and build your email list is essential for the success of your online business.

    The fact is that you can build a successful online business on the back of 2-3 high converting landing pages.

    However, so many people struggle with what exactly they should (and more importantly shouldn’t) put on their landing page.

    And even if they figure out what should go on their opt-in page to maximize their lead generation campaigns they are unsure how to put it all together and design a landing page that converts.

    We will look at how these 5 key elements should be laid out on the landing page and I’ll give you some top tips for how you can optimize each component to maximize conversion rate.

    Whether you are just starting out or you already have an opt-in page up and running you will be able to apply everything we cover today and start seeing instant results and watch your email list grow.

    So if you want to deliver high converting landing pages with the best landing page design then get stuck in and take your lead generation campaigns to the next level.

    **************************

    ⏰ Timecodes ⏰

    0:00 What To Put On Your Landing Page – Best Landing Page Design
    2:44 Element 1 – Your Headline
    5:25 Element 2 – Your Subhead
    7:27 Element 3 – Your Image
    9:30 Element 4 – Your Body Copy
    11:05 Element 5 – Your CTA
    13:05 BONUS – How to: Landing Page That Converts At 60% and Above From Cold Traffic

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************
  • What’s more important than new leads in 2022?

    What’s more important than new leads in 2022?

    There has never been a better time to grow your online business, but that doesn’t mean it is easy. One of the biggest challenges for online business owners is attracting profitable leads at scale.

    Whether you are just starting or you have already built a successful online business, lead generation will always be a key focus in your business.

    And while I could (and will) start talking about lead magnets, Facebook ads, and opt-in pages, the most important thing that you need is a very clear plan for the steps a new lead is going to take once they opt-in.

    And this doesn’t just include the offers you are going to make but the journey they are going to take overtime with you to achieve the ultimate transformation that you know is possible for them.

    Because the success of your business will be directly related to the results, you produce for your clients.
  • No. #1 Way To Grow Your Email List #Shorts

    No. #1 Way To Grow Your Email List #Shorts

    To grow a profitable online business, you have to have a scalable process for adding people to you email list.

    The very best way of doing this is to develop a lead magnet.

    A lead magnet is anything of value which someone will exchange their email address for.

    The key to a lead magnet that works and attracts low-cost leads is:
    1. It solves one very specific issue for a potential perfect fit client
    2. The issue solved is a big pain point for your prospect
    3. The lead magnet can be consumed within 15 minutes
    4. The lead magnet gets a real result for your prospect and helps them move forward

    Great formats for lead magnets include checklists, cheat sheets, guides, step plans and scripts.

    They should be concise, easy to consume and tackle an issue that is holding your audience back.

    To catch the rest of this series on lead generation hit the subscribe button and give me a like. Oh and drop me a comment below. Tell me about some of your lead magnet ideas.
  • Online Business Growth Strategies - Get Started With Lead Generation

    Online Business Growth Strategies – Get Started With Lead Generation

    As Course Creators and Membership Site Owners we all want to grow our online business.

    As a result, having a predictable and reliable lead generation process is essential.

    Because there is no problem that can’t be solved with more leads.

    Knowing how to generate leads (specifically high-quality leads at the right price) at scale will give you all the data you need to refine your funnels, optimize your offers, and even improve the quality of your leads.

    And when you know how to build a sales funnel that drives high volumes of the right people at the right cost to optimized offers, your revenue and profitability will go through the roof.

    And guess what online business problems you can solve with more profit…..

    In this video, you will discover how to get started with Lead Generation in 2022, or if you are already up and running, how you can refine your lead generation strategies.

    This lead generation tutorial will give you a step-by-step process to planning the path people will take all the way from their first interaction with you to a high-value, loyal, client for life.

    I’ll show you how to quickly come up with lead magnet ideas and how to create a lead magnet that converts like crazy from content and assets you probably already have in your business.

    Once you have created your lead magnet, the next thing you will want to do is start driving people to your lead magnet opt-in page.

    I’ll give you a super simple strategy that guarantees you’ll never have to worry about what content to create again and turns every piece of content into a lead generation machine.

    And if you stay tuned to the very end, I will share a powerful Facebook Ad lead generation strategy that will dramatically reduce your cost per lead of your Facebook Ad campaigns while producing even higher quality leads.

    **************************

    ⏰ Timecodes ⏰
    00:00 How to Start With Lead Generation
    02:23 How to Structure Your Online Business To Get Your Clients the Best Results
    09:45 How to Pick A Lead Magnet That Will Attract and Convert Leads
    12:14 How to Build Your Lead Generation Traffic Strategy
    16:22 BONUS! How to Turn Your Content Into a Lead Generation Machine

    **************************

    Here are the ways to work with us here at Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************
  • The #1 Key To Profitable Facebook Ads #Shorts

    The #1 Key To Profitable Facebook Ads #Shorts

    There is no such thing as profitable Facebook Ads.

    There I’ve said it.

    As a course creator or membership site owner, your focus shouldn’t be just on reducing your cost per lead. Instead, you should be looking to maximize your profit per lead.

    This means if you are just starting, spend as much or more time working on your down funnel offers as you do on your ads.

    Because many times a $2 lead can be far more valuable than an $0.50 lead.

    And that’s why there is no such thing as profitable Facebook Ads. Instead, there are only profitable funnels.

    And if you are serious about growing your online business, hit the follow, like this video, and share it with a friend.

    And hey, let’s get after it today
  • How to: Become a Top 1% Marketer and Online Business Owner #Shorts

    How to: Become a Top 1% Marketer and Online Business Owner #Shorts

    As a marketer, I have failed far more often than I have succeeded.

    But yet, I have helped 100’s of entrepreneurs to launch and scale massively successful online businesses, so what gives?

    You see, online marketing is one big giant experiment. If you are not failing, you are probably playing safe and not getting the business results that you want.

    The skill lies in spotting what to experiment with and then having a defined process for testing, optimizing, and refining the strategy so that it works for you.

    The same principles apply to marketing as science.
    1) Identify a problem or opportunity
    2) Form a hypothesis (Form hypothesis)
    3) Test your hypothesis (Test hypothesis)
    4) Draw your conclusions (Draw Conclusions)
    5) Refine your process
    6) Repeat

    The best thing about this approach is even when you don’t get the result you want, you have figured out a little more about what works and what doesn’t work, which will be invaluable to you in the future.

    Commit to this process over time, and you become a top 1% marketer and online business owner guaranteed.
Prev 1 of 6 Next

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This Small Tweak Dropped Emma’s Cost Per Lead from 72c to 29c

This Small Tweak Dropped Emma’s Cost Per Lead from 72c to 29c

April 6, 2022July 13, 2022 Micheal O'Neill

This Small Tweak Dropped Emma’s Cost Per Lead from 72c to 29c

We took over running Emma’s Facebook Ad campaigns. Her campaigns were performing but I knew they could do better.

 

Emma had invested months testing the copy. I didn’t want to change too much.

 

The order of your copy is important. Emma had buried the primary value offer at the bottom of the ad.

 

Simply moving the bottom two lines of copy to the top of the ad got us the result.

 

The first two lines of your ad copy have to grab people. Throw your heaviest punch straight away. Give people a reason to read on.

 

Your copy should feel like a slippery slope. Once someone falls in, make it impossible for them to leave.

 

And, I’d love it if you hung around. Make sure to check out some of my other videos on lead generation strategies for course creators and membership site owners.

Prev 1 of 6 Next
  • What To Put On Your Landing Page - Best Landing Page Design

    What To Put On Your Landing Page – Best Landing Page Design

    Being able to attract leads and build your email list is essential for the success of your online business.

    The fact is that you can build a successful online business on the back of 2-3 high converting landing pages.

    However, so many people struggle with what exactly they should (and more importantly shouldn’t) put on their landing page.

    And even if they figure out what should go on their opt-in page to maximize their lead generation campaigns they are unsure how to put it all together and design a landing page that converts.

    We will look at how these 5 key elements should be laid out on the landing page and I’ll give you some top tips for how you can optimize each component to maximize conversion rate.

    Whether you are just starting out or you already have an opt-in page up and running you will be able to apply everything we cover today and start seeing instant results and watch your email list grow.

    So if you want to deliver high converting landing pages with the best landing page design then get stuck in and take your lead generation campaigns to the next level.

    **************************

    ⏰ Timecodes ⏰

    0:00 What To Put On Your Landing Page – Best Landing Page Design
    2:44 Element 1 – Your Headline
    5:25 Element 2 – Your Subhead
    7:27 Element 3 – Your Image
    9:30 Element 4 – Your Body Copy
    11:05 Element 5 – Your CTA
    13:05 BONUS – How to: Landing Page That Converts At 60% and Above From Cold Traffic

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************
  • What’s more important than new leads in 2022?

    What’s more important than new leads in 2022?

    There has never been a better time to grow your online business, but that doesn’t mean it is easy. One of the biggest challenges for online business owners is attracting profitable leads at scale.

    Whether you are just starting or you have already built a successful online business, lead generation will always be a key focus in your business.

    And while I could (and will) start talking about lead magnets, Facebook ads, and opt-in pages, the most important thing that you need is a very clear plan for the steps a new lead is going to take once they opt-in.

    And this doesn’t just include the offers you are going to make but the journey they are going to take overtime with you to achieve the ultimate transformation that you know is possible for them.

    Because the success of your business will be directly related to the results, you produce for your clients.
  • No. #1 Way To Grow Your Email List #Shorts

    No. #1 Way To Grow Your Email List #Shorts

    To grow a profitable online business, you have to have a scalable process for adding people to you email list.

    The very best way of doing this is to develop a lead magnet.

    A lead magnet is anything of value which someone will exchange their email address for.

    The key to a lead magnet that works and attracts low-cost leads is:
    1. It solves one very specific issue for a potential perfect fit client
    2. The issue solved is a big pain point for your prospect
    3. The lead magnet can be consumed within 15 minutes
    4. The lead magnet gets a real result for your prospect and helps them move forward

    Great formats for lead magnets include checklists, cheat sheets, guides, step plans and scripts.

    They should be concise, easy to consume and tackle an issue that is holding your audience back.

    To catch the rest of this series on lead generation hit the subscribe button and give me a like. Oh and drop me a comment below. Tell me about some of your lead magnet ideas.
  • Online Business Growth Strategies - Get Started With Lead Generation

    Online Business Growth Strategies – Get Started With Lead Generation

    As Course Creators and Membership Site Owners we all want to grow our online business.

    As a result, having a predictable and reliable lead generation process is essential.

    Because there is no problem that can’t be solved with more leads.

    Knowing how to generate leads (specifically high-quality leads at the right price) at scale will give you all the data you need to refine your funnels, optimize your offers, and even improve the quality of your leads.

    And when you know how to build a sales funnel that drives high volumes of the right people at the right cost to optimized offers, your revenue and profitability will go through the roof.

    And guess what online business problems you can solve with more profit…..

    In this video, you will discover how to get started with Lead Generation in 2022, or if you are already up and running, how you can refine your lead generation strategies.

    This lead generation tutorial will give you a step-by-step process to planning the path people will take all the way from their first interaction with you to a high-value, loyal, client for life.

    I’ll show you how to quickly come up with lead magnet ideas and how to create a lead magnet that converts like crazy from content and assets you probably already have in your business.

    Once you have created your lead magnet, the next thing you will want to do is start driving people to your lead magnet opt-in page.

    I’ll give you a super simple strategy that guarantees you’ll never have to worry about what content to create again and turns every piece of content into a lead generation machine.

    And if you stay tuned to the very end, I will share a powerful Facebook Ad lead generation strategy that will dramatically reduce your cost per lead of your Facebook Ad campaigns while producing even higher quality leads.

    **************************

    ⏰ Timecodes ⏰
    00:00 How to Start With Lead Generation
    02:23 How to Structure Your Online Business To Get Your Clients the Best Results
    09:45 How to Pick A Lead Magnet That Will Attract and Convert Leads
    12:14 How to Build Your Lead Generation Traffic Strategy
    16:22 BONUS! How to Turn Your Content Into a Lead Generation Machine

    **************************

    Here are the ways to work with us here at Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimate-checklist-facebook-ads-manager/

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strategy/

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch

    **************************
  • The #1 Key To Profitable Facebook Ads #Shorts

    The #1 Key To Profitable Facebook Ads #Shorts

    There is no such thing as profitable Facebook Ads.

    There I’ve said it.

    As a course creator or membership site owner, your focus shouldn’t be just on reducing your cost per lead. Instead, you should be looking to maximize your profit per lead.

    This means if you are just starting, spend as much or more time working on your down funnel offers as you do on your ads.

    Because many times a $2 lead can be far more valuable than an $0.50 lead.

    And that’s why there is no such thing as profitable Facebook Ads. Instead, there are only profitable funnels.

    And if you are serious about growing your online business, hit the follow, like this video, and share it with a friend.

    And hey, let’s get after it today
  • How to: Become a Top 1% Marketer and Online Business Owner #Shorts

    How to: Become a Top 1% Marketer and Online Business Owner #Shorts

    As a marketer, I have failed far more often than I have succeeded.

    But yet, I have helped 100’s of entrepreneurs to launch and scale massively successful online businesses, so what gives?

    You see, online marketing is one big giant experiment. If you are not failing, you are probably playing safe and not getting the business results that you want.

    The skill lies in spotting what to experiment with and then having a defined process for testing, optimizing, and refining the strategy so that it works for you.

    The same principles apply to marketing as science.
    1) Identify a problem or opportunity
    2) Form a hypothesis (Form hypothesis)
    3) Test your hypothesis (Test hypothesis)
    4) Draw your conclusions (Draw Conclusions)
    5) Refine your process
    6) Repeat

    The best thing about this approach is even when you don’t get the result you want, you have figured out a little more about what works and what doesn’t work, which will be invaluable to you in the future.

    Commit to this process over time, and you become a top 1% marketer and online business owner guaranteed.
Prev 1 of 6 Next

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Simple Launches Can Bring in Big Profits

Simple Launches Can Bring in Big Profits

April 6, 2022August 2, 2022 Micheal O'Neill

Simple Launches Can Bring in Big Profits

You don’t need a complex launch to make money online. Take my client Olivia.

 

She had never completed a launch before. And she didn’t have the time to build a complex campaign. She had only a basic email marketing platform, landing page builder, and checkout.

 

Using an 80/20 approach we stripped everything back to first principles. Yes, we delivered a 3-part pre-launch workshop. Her audience loved the content.

 

The workshop helped her connect with her audience. It also demonstrated her knowledge and build authority. Following the pre-launch workshop, we delivered her offer.

 

The offer was to join her membership as a Founding Member. In 4 days, Olivia welcomed 120 new members and generated $60,000 in recurring revenue.

 

Spend more time crafting your offer. Spend less time building your funnels. Your business and your bank account will thank you. And, if you want to thank me make sure you check out some of my other videos on lead generation strategies for course creators and membership site owners.

Prev 1 of 3 Next
  • How To Launch A Product Online - 5 Step Product Launch Tutorial

    How To Launch A Product Online – 5 Step Product Launch Tutorial

    If you have an online course, membership or program and you want to discover how to launch a product online so you can make more sales, increase your membership, make more money online, have a more significant impact and build the life that you want, then this video is for you.

    In this 5 step product launch tutorial, I share the online course marketing strategy that has helped my clients and me to make millions in online sales.

    This is the simplest, quickest and easiest way to launch and scale your online business.

    So if you are serious about building an online course business in 2022 or scaling your online course business, then the steps I share in this video are essential.

    I expand on the Product Launch Formula methodology and share a recurring 90-day model that can be applied to all online course and online membership businesses.

    This digital marketing strategy is perfect for all online business owners, especially those in the knowledge commerce industry, and this is one of the key digital marketing trends for 2022.

    If you have an online product launch planned in 2022, then this is the perfect opportunity to get yourself set up for success.


    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰

    0:00 How To Launch A Product Online – 5 Step Product Launch Tutorial
    1:18 How To Build Your Product Launch & Promotion Calendar
    2:39 Phase 1 – The Build Phase – Lead Generation & Engagement Strategies
    6:40 Phase 2 – The Awareness Phase – Preparing Your Email List For Launch
    9:09 Phase 3 – The Pre-Launch Phase – Promoting Your Launch Masterclass
    14:38 Phase 4 – The Launch Phase – Making Your Offer and Selling Your Online Course
    19:59 Phase 5 – The Post-Launch Phase – The Secret To Making Money Online
    22:30 – How To Launch An Online Product Session Overview
    23:51 Bonus Session – How To Add An Additional 10% – 15% Launch Revenue

    **************************
  • The Greatest Gift You Can Give Your Business #Shorts

    The Greatest Gift You Can Give Your Business #Shorts

    Even with the best content and the best marketing, your online business success is far from guaranteed.

    You also need the right business model. What worked 5 even 3 years ago is not working today.

    One of the biggest gifts you can give your online business is monthly and annual recurring revenue.

    Subscriptions and memberships give you reliable and predictable cashflows.

    They help you avoid the feast and famine cycles and give you financial stability.

    This lets you focus on getting results for your clients rather than worrying about where your next payday will come from.

    Whether you have a physical product, service, or digital product you can build a membership or subscription layer into your business.

    Once you experience the joy of seeing monthly and annual payments automatically hit your bank account without having to always be in sales mode you will instantly be converted.

    If you’d like to find out how to hit that subscribe button and give me a like to catch the rest of my series on recurring revenue. See you in the next video.
  • The Most Powerful Force In Business & Investing #Shorts

    The Most Powerful Force In Business & Investing #Shorts

    There is a force that once you have working for you, will almost guarantee your business and financial success.

    Bear with me. The story goes chess was invented for an Indian King. The King was so impressed with the game that he granted the inventor any reward he wanted.

    The inventor simply asked for a single grain of rice on the first square of the chessboard, then two on the second, four on the third, and 8 on the fourth, and so on doubling each square.

    The wealthy King laughed at such a meager request and granted it however, the king learned a painful lesson about the power of compounding.

    You see using the compounding effect by the 15th square the inventor collected a total of 32,767 grains of rice. By the 20th square, this had grown to 1,048,575 grains of rice. By the time you get to square 64, there are over 18 quintillion grains.

    And if you want your online business to grow like the inventor’s grain stash hit that subscribe button and I’ll see you in the next video.
  • Leveraging The Power Of Compounding #Shorts

    Leveraging The Power Of Compounding #Shorts

    Finding new clients is hard, it’s expensive, what works today might not work tomorrow. Man, it can be exhausting stuck on the launch treadmill, running from one promotion to another.

    Now you may have a kick-ass course, product, or coaching program, but I have seen the devastation caused to an online business when even one launch goes sideways.

    And trust me it happens to even the biggest names in the industry.

    The antidote is to build recurring revenue through memberships and subscriptions.

    When you launch a membership or subscription you sell once but profit over and over.

    And not alone is this a good thing for you, but when structured correctly, there are massive benefits for your members or subscribers.

    They know that you are in it for the long term with them. They have space and time to implement and build the habits they need to truly succeed with what you are teaching.

    And, if you want to truly succeed in launching or scaling your online business make sure to hit that subscribe button and give me a like. See you in the next video.
  • 3 Types Of Online Memberships #Shorts

    3 Types Of Online Memberships #Shorts

    If you want to build recurring revenue in your online business, there are 3 approaches you can take.

    Now no matter what type of business you have today, I believe you can leverage any of these models.

    These will work equally well whether you want to supplement your existing revenue or build an online knowledge business.

    Front End Memberships

    These are normally lower ticket memberships priced from $17 to $97 per month. Often they are the entry point to your online business and can be used as a method to attract people into your world in a low commitment and investment way.

    Back End Memberships

    Back-end memberships normally have an entry requirement, which could be that they have completed a course or a program or have been a client. Normally these backend memberships are at a higher price point starting from around $47 and going all the way up to $497.

    Group Coaching & Mastermind

    Group Coaching and Mastermind groups will normally be the highest value memberships and these range from $197 per month all the way up to $2,000+ per month.

    In the next couple of videos, I break down these 3 levels so make sure you hit the subscribe button and give me a like. See you in the next video.
  • How To Plan An Online Launch (For Online Courses & Memberships)

    How To Plan An Online Launch (For Online Courses & Memberships)

    Delivering a profitable online product launch for your online course, program or membership can be straightforward, but it isn’t simple.

    If you want to maximise your chances of success it is essential that you have the right plan for your online launch.

    If you are looking for that breakthrough launch, that rapidly scales your online business and fills your online course or membership then this video is for you.

    In this video, I share the exact planning tools, processes and approaches that I have used to deliver almost 60 online product launches. It is this process that enabled me to build over $1.5 million in annual recurring revenue from online courses and memberships.

    As a course creator, or membership site owner, if you are committed to your online business growth then this video will show you how to build your product launch plan and develop your product launch strategy to set yourself up for success.

    This plan fully complements Jeff Walker’s Product Launch Formula, which is the number 1 way for you to start an online business, and launch an online course.

    If you want to discover how to sell online courses then this is the very first place you need to start.

    You have a course or membership that you know can get people massive results. Anyone who joins gives hugely positive feedback and their progress is clear to see.

    But you are struggling to really gain traction, hit that breakthrough launch, and scale your online business.

    Trust me you are not alone. I have helped hundreds of online business owners who were in this exact position too, and the good news is, there is a solution.

    So if you want to scale both your online business revenue and profitability while having the impact that you know you can, then grab a pen and paper, a nice big coffee, and let’s dive in.

    What I am going to bring you through today is the planning tool I’ve used to deliver almost 60 launches and was a huge part of me building $1.5m in annual recurring revenue from courses and memberships.

    It is now used by all my Lead2Launch Clients too.

    I’m going to share the key phases of your launch and key elements that you need to plan, create and deliver within each phase.

    And if you hand around to the very end I will share a special bonus session where I uncover 5 tweaks to supercharge your launch planning for maximum results.

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰
    0:00 How To Plan An Online Launch For Online Courses & Memberships
    0:30 The Key Phases & Elements to Plan, Create and Deliver
    1:00 Your Launch Planning Tools
    2:08 Your Launch Planning Timelines
    3:10 5 Launch Planning Phases
    11:15 Launch Planning Setting Your Key Dates
    14:43 How to Plan an Online Launch – Summary
    15:28 Bonus Session: 5 Tips to Supercharge Your Launch Planning
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The Truth About Online Launches

The Truth About Online Launches

March 30, 2022August 2, 2022 Micheal O'Neill

The Truth About Online Launches

The success of your online launch will come down to 3 factors.

 

1. AUDIENCE

 

If you have a large, loyal, engaged following, then chances are your launches will work out ok even if you put the bare minimum effort into points 2 and 3.

 

However, email is the best medium to sell online, so focus on converting your social audiences into email subscribers.

 

2. OFFER

 

A knockout offer is one that your audience would feel stupid to pass on. A knockout offer promises a specific desired result in a specific timeframe in an easy step-by-step fashion.

 

3. MARKETING

 

Marketing is how you position and communicate the value; this is where we deploy your launch strategy, tactics, and messaging to build excitement and anticipation in advance of the offer and then drive sales.

 

For more lead generation strategies for course creators and membership site owners check out some of my other posts.

Prev 1 of 3 Next
  • How To Launch A Product Online - 5 Step Product Launch Tutorial

    How To Launch A Product Online – 5 Step Product Launch Tutorial

    If you have an online course, membership or program and you want to discover how to launch a product online so you can make more sales, increase your membership, make more money online, have a more significant impact and build the life that you want, then this video is for you.

    In this 5 step product launch tutorial, I share the online course marketing strategy that has helped my clients and me to make millions in online sales.

    This is the simplest, quickest and easiest way to launch and scale your online business.

    So if you are serious about building an online course business in 2022 or scaling your online course business, then the steps I share in this video are essential.

    I expand on the Product Launch Formula methodology and share a recurring 90-day model that can be applied to all online course and online membership businesses.

    This digital marketing strategy is perfect for all online business owners, especially those in the knowledge commerce industry, and this is one of the key digital marketing trends for 2022.

    If you have an online product launch planned in 2022, then this is the perfect opportunity to get yourself set up for success.


    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰

    0:00 How To Launch A Product Online – 5 Step Product Launch Tutorial
    1:18 How To Build Your Product Launch & Promotion Calendar
    2:39 Phase 1 – The Build Phase – Lead Generation & Engagement Strategies
    6:40 Phase 2 – The Awareness Phase – Preparing Your Email List For Launch
    9:09 Phase 3 – The Pre-Launch Phase – Promoting Your Launch Masterclass
    14:38 Phase 4 – The Launch Phase – Making Your Offer and Selling Your Online Course
    19:59 Phase 5 – The Post-Launch Phase – The Secret To Making Money Online
    22:30 – How To Launch An Online Product Session Overview
    23:51 Bonus Session – How To Add An Additional 10% – 15% Launch Revenue

    **************************
  • The Greatest Gift You Can Give Your Business #Shorts

    The Greatest Gift You Can Give Your Business #Shorts

    Even with the best content and the best marketing, your online business success is far from guaranteed.

    You also need the right business model. What worked 5 even 3 years ago is not working today.

    One of the biggest gifts you can give your online business is monthly and annual recurring revenue.

    Subscriptions and memberships give you reliable and predictable cashflows.

    They help you avoid the feast and famine cycles and give you financial stability.

    This lets you focus on getting results for your clients rather than worrying about where your next payday will come from.

    Whether you have a physical product, service, or digital product you can build a membership or subscription layer into your business.

    Once you experience the joy of seeing monthly and annual payments automatically hit your bank account without having to always be in sales mode you will instantly be converted.

    If you’d like to find out how to hit that subscribe button and give me a like to catch the rest of my series on recurring revenue. See you in the next video.
  • The Most Powerful Force In Business & Investing #Shorts

    The Most Powerful Force In Business & Investing #Shorts

    There is a force that once you have working for you, will almost guarantee your business and financial success.

    Bear with me. The story goes chess was invented for an Indian King. The King was so impressed with the game that he granted the inventor any reward he wanted.

    The inventor simply asked for a single grain of rice on the first square of the chessboard, then two on the second, four on the third, and 8 on the fourth, and so on doubling each square.

    The wealthy King laughed at such a meager request and granted it however, the king learned a painful lesson about the power of compounding.

    You see using the compounding effect by the 15th square the inventor collected a total of 32,767 grains of rice. By the 20th square, this had grown to 1,048,575 grains of rice. By the time you get to square 64, there are over 18 quintillion grains.

    And if you want your online business to grow like the inventor’s grain stash hit that subscribe button and I’ll see you in the next video.
  • Leveraging The Power Of Compounding #Shorts

    Leveraging The Power Of Compounding #Shorts

    Finding new clients is hard, it’s expensive, what works today might not work tomorrow. Man, it can be exhausting stuck on the launch treadmill, running from one promotion to another.

    Now you may have a kick-ass course, product, or coaching program, but I have seen the devastation caused to an online business when even one launch goes sideways.

    And trust me it happens to even the biggest names in the industry.

    The antidote is to build recurring revenue through memberships and subscriptions.

    When you launch a membership or subscription you sell once but profit over and over.

    And not alone is this a good thing for you, but when structured correctly, there are massive benefits for your members or subscribers.

    They know that you are in it for the long term with them. They have space and time to implement and build the habits they need to truly succeed with what you are teaching.

    And, if you want to truly succeed in launching or scaling your online business make sure to hit that subscribe button and give me a like. See you in the next video.
  • 3 Types Of Online Memberships #Shorts

    3 Types Of Online Memberships #Shorts

    If you want to build recurring revenue in your online business, there are 3 approaches you can take.

    Now no matter what type of business you have today, I believe you can leverage any of these models.

    These will work equally well whether you want to supplement your existing revenue or build an online knowledge business.

    Front End Memberships

    These are normally lower ticket memberships priced from $17 to $97 per month. Often they are the entry point to your online business and can be used as a method to attract people into your world in a low commitment and investment way.

    Back End Memberships

    Back-end memberships normally have an entry requirement, which could be that they have completed a course or a program or have been a client. Normally these backend memberships are at a higher price point starting from around $47 and going all the way up to $497.

    Group Coaching & Mastermind

    Group Coaching and Mastermind groups will normally be the highest value memberships and these range from $197 per month all the way up to $2,000+ per month.

    In the next couple of videos, I break down these 3 levels so make sure you hit the subscribe button and give me a like. See you in the next video.
  • How To Plan An Online Launch (For Online Courses & Memberships)

    How To Plan An Online Launch (For Online Courses & Memberships)

    Delivering a profitable online product launch for your online course, program or membership can be straightforward, but it isn’t simple.

    If you want to maximise your chances of success it is essential that you have the right plan for your online launch.

    If you are looking for that breakthrough launch, that rapidly scales your online business and fills your online course or membership then this video is for you.

    In this video, I share the exact planning tools, processes and approaches that I have used to deliver almost 60 online product launches. It is this process that enabled me to build over $1.5 million in annual recurring revenue from online courses and memberships.

    As a course creator, or membership site owner, if you are committed to your online business growth then this video will show you how to build your product launch plan and develop your product launch strategy to set yourself up for success.

    This plan fully complements Jeff Walker’s Product Launch Formula, which is the number 1 way for you to start an online business, and launch an online course.

    If you want to discover how to sell online courses then this is the very first place you need to start.

    You have a course or membership that you know can get people massive results. Anyone who joins gives hugely positive feedback and their progress is clear to see.

    But you are struggling to really gain traction, hit that breakthrough launch, and scale your online business.

    Trust me you are not alone. I have helped hundreds of online business owners who were in this exact position too, and the good news is, there is a solution.

    So if you want to scale both your online business revenue and profitability while having the impact that you know you can, then grab a pen and paper, a nice big coffee, and let’s dive in.

    What I am going to bring you through today is the planning tool I’ve used to deliver almost 60 launches and was a huge part of me building $1.5m in annual recurring revenue from courses and memberships.

    It is now used by all my Lead2Launch Clients too.

    I’m going to share the key phases of your launch and key elements that you need to plan, create and deliver within each phase.

    And if you hand around to the very end I will share a special bonus session where I uncover 5 tweaks to supercharge your launch planning for maximum results.

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰
    0:00 How To Plan An Online Launch For Online Courses & Memberships
    0:30 The Key Phases & Elements to Plan, Create and Deliver
    1:00 Your Launch Planning Tools
    2:08 Your Launch Planning Timelines
    3:10 5 Launch Planning Phases
    11:15 Launch Planning Setting Your Key Dates
    14:43 How to Plan an Online Launch – Summary
    15:28 Bonus Session: 5 Tips to Supercharge Your Launch Planning
Prev 1 of 3 Next

Know someone who would like this post? Share it with them on social… 

The 3 Phases To An Online Launch

The 3 Phases To An Online Launch

March 30, 2022August 2, 2022 Micheal O'Neill

The 3 Phases To An Online Launch

Want a more profitable online business? You need to understand the 3 phases of a product launch.

 

PHASE 1: AWARENESS

 

We start building awareness not of what you sell but the problems that your audience experience that your offer will solve.

 

Specifically, you share the success stories of the common problems your members faced, how they overcame them and how their life is now better.

 

PHASE 2: PRE-LAUNCH

 

The Pre-launch phase is where we deliver a masterclass or workshop. This can be a single one-off event, or a 3-part event delivered over 3-7 days.

 

During the workshop, you deliver highly structured content that has been designed to both get the registrant massive results but also position them in a mindset to buy.

 

PHASE 3: LAUNCH

 

The Launch Phase runs anywhere from 3 – 7 days and is where you make your offer for people to join your course or membership.

 

And here is a solid offer for you. For more lead generation strategies for course creators and membership site owners, make sure to check out some of my other videos.

Prev 1 of 3 Next
  • How To Launch A Product Online - 5 Step Product Launch Tutorial

    How To Launch A Product Online – 5 Step Product Launch Tutorial

    If you have an online course, membership or program and you want to discover how to launch a product online so you can make more sales, increase your membership, make more money online, have a more significant impact and build the life that you want, then this video is for you.

    In this 5 step product launch tutorial, I share the online course marketing strategy that has helped my clients and me to make millions in online sales.

    This is the simplest, quickest and easiest way to launch and scale your online business.

    So if you are serious about building an online course business in 2022 or scaling your online course business, then the steps I share in this video are essential.

    I expand on the Product Launch Formula methodology and share a recurring 90-day model that can be applied to all online course and online membership businesses.

    This digital marketing strategy is perfect for all online business owners, especially those in the knowledge commerce industry, and this is one of the key digital marketing trends for 2022.

    If you have an online product launch planned in 2022, then this is the perfect opportunity to get yourself set up for success.


    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰

    0:00 How To Launch A Product Online – 5 Step Product Launch Tutorial
    1:18 How To Build Your Product Launch & Promotion Calendar
    2:39 Phase 1 – The Build Phase – Lead Generation & Engagement Strategies
    6:40 Phase 2 – The Awareness Phase – Preparing Your Email List For Launch
    9:09 Phase 3 – The Pre-Launch Phase – Promoting Your Launch Masterclass
    14:38 Phase 4 – The Launch Phase – Making Your Offer and Selling Your Online Course
    19:59 Phase 5 – The Post-Launch Phase – The Secret To Making Money Online
    22:30 – How To Launch An Online Product Session Overview
    23:51 Bonus Session – How To Add An Additional 10% – 15% Launch Revenue

    **************************
  • The Greatest Gift You Can Give Your Business #Shorts

    The Greatest Gift You Can Give Your Business #Shorts

    Even with the best content and the best marketing, your online business success is far from guaranteed.

    You also need the right business model. What worked 5 even 3 years ago is not working today.

    One of the biggest gifts you can give your online business is monthly and annual recurring revenue.

    Subscriptions and memberships give you reliable and predictable cashflows.

    They help you avoid the feast and famine cycles and give you financial stability.

    This lets you focus on getting results for your clients rather than worrying about where your next payday will come from.

    Whether you have a physical product, service, or digital product you can build a membership or subscription layer into your business.

    Once you experience the joy of seeing monthly and annual payments automatically hit your bank account without having to always be in sales mode you will instantly be converted.

    If you’d like to find out how to hit that subscribe button and give me a like to catch the rest of my series on recurring revenue. See you in the next video.
  • The Most Powerful Force In Business & Investing #Shorts

    The Most Powerful Force In Business & Investing #Shorts

    There is a force that once you have working for you, will almost guarantee your business and financial success.

    Bear with me. The story goes chess was invented for an Indian King. The King was so impressed with the game that he granted the inventor any reward he wanted.

    The inventor simply asked for a single grain of rice on the first square of the chessboard, then two on the second, four on the third, and 8 on the fourth, and so on doubling each square.

    The wealthy King laughed at such a meager request and granted it however, the king learned a painful lesson about the power of compounding.

    You see using the compounding effect by the 15th square the inventor collected a total of 32,767 grains of rice. By the 20th square, this had grown to 1,048,575 grains of rice. By the time you get to square 64, there are over 18 quintillion grains.

    And if you want your online business to grow like the inventor’s grain stash hit that subscribe button and I’ll see you in the next video.
  • Leveraging The Power Of Compounding #Shorts

    Leveraging The Power Of Compounding #Shorts

    Finding new clients is hard, it’s expensive, what works today might not work tomorrow. Man, it can be exhausting stuck on the launch treadmill, running from one promotion to another.

    Now you may have a kick-ass course, product, or coaching program, but I have seen the devastation caused to an online business when even one launch goes sideways.

    And trust me it happens to even the biggest names in the industry.

    The antidote is to build recurring revenue through memberships and subscriptions.

    When you launch a membership or subscription you sell once but profit over and over.

    And not alone is this a good thing for you, but when structured correctly, there are massive benefits for your members or subscribers.

    They know that you are in it for the long term with them. They have space and time to implement and build the habits they need to truly succeed with what you are teaching.

    And, if you want to truly succeed in launching or scaling your online business make sure to hit that subscribe button and give me a like. See you in the next video.
  • 3 Types Of Online Memberships #Shorts

    3 Types Of Online Memberships #Shorts

    If you want to build recurring revenue in your online business, there are 3 approaches you can take.

    Now no matter what type of business you have today, I believe you can leverage any of these models.

    These will work equally well whether you want to supplement your existing revenue or build an online knowledge business.

    Front End Memberships

    These are normally lower ticket memberships priced from $17 to $97 per month. Often they are the entry point to your online business and can be used as a method to attract people into your world in a low commitment and investment way.

    Back End Memberships

    Back-end memberships normally have an entry requirement, which could be that they have completed a course or a program or have been a client. Normally these backend memberships are at a higher price point starting from around $47 and going all the way up to $497.

    Group Coaching & Mastermind

    Group Coaching and Mastermind groups will normally be the highest value memberships and these range from $197 per month all the way up to $2,000+ per month.

    In the next couple of videos, I break down these 3 levels so make sure you hit the subscribe button and give me a like. See you in the next video.
  • How To Plan An Online Launch (For Online Courses & Memberships)

    How To Plan An Online Launch (For Online Courses & Memberships)

    Delivering a profitable online product launch for your online course, program or membership can be straightforward, but it isn’t simple.

    If you want to maximise your chances of success it is essential that you have the right plan for your online launch.

    If you are looking for that breakthrough launch, that rapidly scales your online business and fills your online course or membership then this video is for you.

    In this video, I share the exact planning tools, processes and approaches that I have used to deliver almost 60 online product launches. It is this process that enabled me to build over $1.5 million in annual recurring revenue from online courses and memberships.

    As a course creator, or membership site owner, if you are committed to your online business growth then this video will show you how to build your product launch plan and develop your product launch strategy to set yourself up for success.

    This plan fully complements Jeff Walker’s Product Launch Formula, which is the number 1 way for you to start an online business, and launch an online course.

    If you want to discover how to sell online courses then this is the very first place you need to start.

    You have a course or membership that you know can get people massive results. Anyone who joins gives hugely positive feedback and their progress is clear to see.

    But you are struggling to really gain traction, hit that breakthrough launch, and scale your online business.

    Trust me you are not alone. I have helped hundreds of online business owners who were in this exact position too, and the good news is, there is a solution.

    So if you want to scale both your online business revenue and profitability while having the impact that you know you can, then grab a pen and paper, a nice big coffee, and let’s dive in.

    What I am going to bring you through today is the planning tool I’ve used to deliver almost 60 launches and was a huge part of me building $1.5m in annual recurring revenue from courses and memberships.

    It is now used by all my Lead2Launch Clients too.

    I’m going to share the key phases of your launch and key elements that you need to plan, create and deliver within each phase.

    And if you hand around to the very end I will share a special bonus session where I uncover 5 tweaks to supercharge your launch planning for maximum results.

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰
    0:00 How To Plan An Online Launch For Online Courses & Memberships
    0:30 The Key Phases & Elements to Plan, Create and Deliver
    1:00 Your Launch Planning Tools
    2:08 Your Launch Planning Timelines
    3:10 5 Launch Planning Phases
    11:15 Launch Planning Setting Your Key Dates
    14:43 How to Plan an Online Launch – Summary
    15:28 Bonus Session: 5 Tips to Supercharge Your Launch Planning
Prev 1 of 3 Next

Know someone who would like this post? Share it with them on social… 

The Antidote to “HOPE” Marketing

The Antidote to “HOPE” Marketing

March 30, 2022July 13, 2022 Micheal O'Neill

The Antidote to “HOPE” Marketing

Hope marketing sucks. If you want your promotions to go from 5 to 6 to 7 figures, then you need to have a systematic process.

 

The very best model for this is the Product Launch Formula which was created by my good friend and mentor Jeff Walker.

 

A product launch is a highly structured online promotional method in which you deliver massive up-front value through a free multi-part workshop.

 

You then pivot into a 3–7-day promotional window where you make an offer for people to join your membership or course.

 

When delivered properly not alone can you generate massive levels of revenue in a short period of time, but you create a wonderful experience for your audience, and you help people make massive progress before you make your offer.

 

If you are a course creator or membership site owner, you have to understand how to launch.

 

But thankfully for you, that is exactly what I do so make sure you check out some of my other videos on lead generation strategies for course creators and membership site owners.

Prev 1 of 3 Next
  • How To Launch A Product Online - 5 Step Product Launch Tutorial

    How To Launch A Product Online – 5 Step Product Launch Tutorial

    If you have an online course, membership or program and you want to discover how to launch a product online so you can make more sales, increase your membership, make more money online, have a more significant impact and build the life that you want, then this video is for you.

    In this 5 step product launch tutorial, I share the online course marketing strategy that has helped my clients and me to make millions in online sales.

    This is the simplest, quickest and easiest way to launch and scale your online business.

    So if you are serious about building an online course business in 2022 or scaling your online course business, then the steps I share in this video are essential.

    I expand on the Product Launch Formula methodology and share a recurring 90-day model that can be applied to all online course and online membership businesses.

    This digital marketing strategy is perfect for all online business owners, especially those in the knowledge commerce industry, and this is one of the key digital marketing trends for 2022.

    If you have an online product launch planned in 2022, then this is the perfect opportunity to get yourself set up for success.


    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰

    0:00 How To Launch A Product Online – 5 Step Product Launch Tutorial
    1:18 How To Build Your Product Launch & Promotion Calendar
    2:39 Phase 1 – The Build Phase – Lead Generation & Engagement Strategies
    6:40 Phase 2 – The Awareness Phase – Preparing Your Email List For Launch
    9:09 Phase 3 – The Pre-Launch Phase – Promoting Your Launch Masterclass
    14:38 Phase 4 – The Launch Phase – Making Your Offer and Selling Your Online Course
    19:59 Phase 5 – The Post-Launch Phase – The Secret To Making Money Online
    22:30 – How To Launch An Online Product Session Overview
    23:51 Bonus Session – How To Add An Additional 10% – 15% Launch Revenue

    **************************
  • The Greatest Gift You Can Give Your Business #Shorts

    The Greatest Gift You Can Give Your Business #Shorts

    Even with the best content and the best marketing, your online business success is far from guaranteed.

    You also need the right business model. What worked 5 even 3 years ago is not working today.

    One of the biggest gifts you can give your online business is monthly and annual recurring revenue.

    Subscriptions and memberships give you reliable and predictable cashflows.

    They help you avoid the feast and famine cycles and give you financial stability.

    This lets you focus on getting results for your clients rather than worrying about where your next payday will come from.

    Whether you have a physical product, service, or digital product you can build a membership or subscription layer into your business.

    Once you experience the joy of seeing monthly and annual payments automatically hit your bank account without having to always be in sales mode you will instantly be converted.

    If you’d like to find out how to hit that subscribe button and give me a like to catch the rest of my series on recurring revenue. See you in the next video.
  • The Most Powerful Force In Business & Investing #Shorts

    The Most Powerful Force In Business & Investing #Shorts

    There is a force that once you have working for you, will almost guarantee your business and financial success.

    Bear with me. The story goes chess was invented for an Indian King. The King was so impressed with the game that he granted the inventor any reward he wanted.

    The inventor simply asked for a single grain of rice on the first square of the chessboard, then two on the second, four on the third, and 8 on the fourth, and so on doubling each square.

    The wealthy King laughed at such a meager request and granted it however, the king learned a painful lesson about the power of compounding.

    You see using the compounding effect by the 15th square the inventor collected a total of 32,767 grains of rice. By the 20th square, this had grown to 1,048,575 grains of rice. By the time you get to square 64, there are over 18 quintillion grains.

    And if you want your online business to grow like the inventor’s grain stash hit that subscribe button and I’ll see you in the next video.
  • Leveraging The Power Of Compounding #Shorts

    Leveraging The Power Of Compounding #Shorts

    Finding new clients is hard, it’s expensive, what works today might not work tomorrow. Man, it can be exhausting stuck on the launch treadmill, running from one promotion to another.

    Now you may have a kick-ass course, product, or coaching program, but I have seen the devastation caused to an online business when even one launch goes sideways.

    And trust me it happens to even the biggest names in the industry.

    The antidote is to build recurring revenue through memberships and subscriptions.

    When you launch a membership or subscription you sell once but profit over and over.

    And not alone is this a good thing for you, but when structured correctly, there are massive benefits for your members or subscribers.

    They know that you are in it for the long term with them. They have space and time to implement and build the habits they need to truly succeed with what you are teaching.

    And, if you want to truly succeed in launching or scaling your online business make sure to hit that subscribe button and give me a like. See you in the next video.
  • 3 Types Of Online Memberships #Shorts

    3 Types Of Online Memberships #Shorts

    If you want to build recurring revenue in your online business, there are 3 approaches you can take.

    Now no matter what type of business you have today, I believe you can leverage any of these models.

    These will work equally well whether you want to supplement your existing revenue or build an online knowledge business.

    Front End Memberships

    These are normally lower ticket memberships priced from $17 to $97 per month. Often they are the entry point to your online business and can be used as a method to attract people into your world in a low commitment and investment way.

    Back End Memberships

    Back-end memberships normally have an entry requirement, which could be that they have completed a course or a program or have been a client. Normally these backend memberships are at a higher price point starting from around $47 and going all the way up to $497.

    Group Coaching & Mastermind

    Group Coaching and Mastermind groups will normally be the highest value memberships and these range from $197 per month all the way up to $2,000+ per month.

    In the next couple of videos, I break down these 3 levels so make sure you hit the subscribe button and give me a like. See you in the next video.
  • How To Plan An Online Launch (For Online Courses & Memberships)

    How To Plan An Online Launch (For Online Courses & Memberships)

    Delivering a profitable online product launch for your online course, program or membership can be straightforward, but it isn’t simple.

    If you want to maximise your chances of success it is essential that you have the right plan for your online launch.

    If you are looking for that breakthrough launch, that rapidly scales your online business and fills your online course or membership then this video is for you.

    In this video, I share the exact planning tools, processes and approaches that I have used to deliver almost 60 online product launches. It is this process that enabled me to build over $1.5 million in annual recurring revenue from online courses and memberships.

    As a course creator, or membership site owner, if you are committed to your online business growth then this video will show you how to build your product launch plan and develop your product launch strategy to set yourself up for success.

    This plan fully complements Jeff Walker’s Product Launch Formula, which is the number 1 way for you to start an online business, and launch an online course.

    If you want to discover how to sell online courses then this is the very first place you need to start.

    You have a course or membership that you know can get people massive results. Anyone who joins gives hugely positive feedback and their progress is clear to see.

    But you are struggling to really gain traction, hit that breakthrough launch, and scale your online business.

    Trust me you are not alone. I have helped hundreds of online business owners who were in this exact position too, and the good news is, there is a solution.

    So if you want to scale both your online business revenue and profitability while having the impact that you know you can, then grab a pen and paper, a nice big coffee, and let’s dive in.

    What I am going to bring you through today is the planning tool I’ve used to deliver almost 60 launches and was a huge part of me building $1.5m in annual recurring revenue from courses and memberships.

    It is now used by all my Lead2Launch Clients too.

    I’m going to share the key phases of your launch and key elements that you need to plan, create and deliver within each phase.

    And if you hand around to the very end I will share a special bonus session where I uncover 5 tweaks to supercharge your launch planning for maximum results.

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰
    0:00 How To Plan An Online Launch For Online Courses & Memberships
    0:30 The Key Phases & Elements to Plan, Create and Deliver
    1:00 Your Launch Planning Tools
    2:08 Your Launch Planning Timelines
    3:10 5 Launch Planning Phases
    11:15 Launch Planning Setting Your Key Dates
    14:43 How to Plan an Online Launch – Summary
    15:28 Bonus Session: 5 Tips to Supercharge Your Launch Planning
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Membership Growth – Simple But Not Easy

Membership Growth – Simple But Not Easy

March 30, 2022July 13, 2022 Micheal O'Neill

Membership Growth – Simple But Not Easy

Focus on these 3 things and your online business will grow like crazy.

 

ATTRACTING NEW MEMBERS

 

You need to have a systematic proven way of converting your leads into paying members.

 

An online launch is a highly structured campaign that focuses on delivering massive value through a free online workshop before you pivot to an offer over for people to join your membership.

 

RETAINING EXISTING MEMBERS

 

Once someone joins your membership you need to have the structures in place to make sure you keep them

 

One of the best ways you can do this is to have a very clear, step-by-step path for people to follow on their way to the ultimate transformation you know is possible through your membership.

 

INCREASING EXISTING MEMBER SPEND

 

Having a well-structured Value Ascension Roadmap that always provides your Perfect-Fit client with their next steps is the key to increasing your customer lifetime value.

 

You need to have multiple layers of ever-increasingly valuable offers. And speaking of valuable offers. Make sure you check out some of my other videos on lead generation strategies for course creators and membership site owners.

Prev 1 of 3 Next
  • How To Launch A Product Online - 5 Step Product Launch Tutorial

    How To Launch A Product Online – 5 Step Product Launch Tutorial

    If you have an online course, membership or program and you want to discover how to launch a product online so you can make more sales, increase your membership, make more money online, have a more significant impact and build the life that you want, then this video is for you.

    In this 5 step product launch tutorial, I share the online course marketing strategy that has helped my clients and me to make millions in online sales.

    This is the simplest, quickest and easiest way to launch and scale your online business.

    So if you are serious about building an online course business in 2022 or scaling your online course business, then the steps I share in this video are essential.

    I expand on the Product Launch Formula methodology and share a recurring 90-day model that can be applied to all online course and online membership businesses.

    This digital marketing strategy is perfect for all online business owners, especially those in the knowledge commerce industry, and this is one of the key digital marketing trends for 2022.

    If you have an online product launch planned in 2022, then this is the perfect opportunity to get yourself set up for success.


    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰

    0:00 How To Launch A Product Online – 5 Step Product Launch Tutorial
    1:18 How To Build Your Product Launch & Promotion Calendar
    2:39 Phase 1 – The Build Phase – Lead Generation & Engagement Strategies
    6:40 Phase 2 – The Awareness Phase – Preparing Your Email List For Launch
    9:09 Phase 3 – The Pre-Launch Phase – Promoting Your Launch Masterclass
    14:38 Phase 4 – The Launch Phase – Making Your Offer and Selling Your Online Course
    19:59 Phase 5 – The Post-Launch Phase – The Secret To Making Money Online
    22:30 – How To Launch An Online Product Session Overview
    23:51 Bonus Session – How To Add An Additional 10% – 15% Launch Revenue

    **************************
  • The Greatest Gift You Can Give Your Business #Shorts

    The Greatest Gift You Can Give Your Business #Shorts

    Even with the best content and the best marketing, your online business success is far from guaranteed.

    You also need the right business model. What worked 5 even 3 years ago is not working today.

    One of the biggest gifts you can give your online business is monthly and annual recurring revenue.

    Subscriptions and memberships give you reliable and predictable cashflows.

    They help you avoid the feast and famine cycles and give you financial stability.

    This lets you focus on getting results for your clients rather than worrying about where your next payday will come from.

    Whether you have a physical product, service, or digital product you can build a membership or subscription layer into your business.

    Once you experience the joy of seeing monthly and annual payments automatically hit your bank account without having to always be in sales mode you will instantly be converted.

    If you’d like to find out how to hit that subscribe button and give me a like to catch the rest of my series on recurring revenue. See you in the next video.
  • The Most Powerful Force In Business & Investing #Shorts

    The Most Powerful Force In Business & Investing #Shorts

    There is a force that once you have working for you, will almost guarantee your business and financial success.

    Bear with me. The story goes chess was invented for an Indian King. The King was so impressed with the game that he granted the inventor any reward he wanted.

    The inventor simply asked for a single grain of rice on the first square of the chessboard, then two on the second, four on the third, and 8 on the fourth, and so on doubling each square.

    The wealthy King laughed at such a meager request and granted it however, the king learned a painful lesson about the power of compounding.

    You see using the compounding effect by the 15th square the inventor collected a total of 32,767 grains of rice. By the 20th square, this had grown to 1,048,575 grains of rice. By the time you get to square 64, there are over 18 quintillion grains.

    And if you want your online business to grow like the inventor’s grain stash hit that subscribe button and I’ll see you in the next video.
  • Leveraging The Power Of Compounding #Shorts

    Leveraging The Power Of Compounding #Shorts

    Finding new clients is hard, it’s expensive, what works today might not work tomorrow. Man, it can be exhausting stuck on the launch treadmill, running from one promotion to another.

    Now you may have a kick-ass course, product, or coaching program, but I have seen the devastation caused to an online business when even one launch goes sideways.

    And trust me it happens to even the biggest names in the industry.

    The antidote is to build recurring revenue through memberships and subscriptions.

    When you launch a membership or subscription you sell once but profit over and over.

    And not alone is this a good thing for you, but when structured correctly, there are massive benefits for your members or subscribers.

    They know that you are in it for the long term with them. They have space and time to implement and build the habits they need to truly succeed with what you are teaching.

    And, if you want to truly succeed in launching or scaling your online business make sure to hit that subscribe button and give me a like. See you in the next video.
  • 3 Types Of Online Memberships #Shorts

    3 Types Of Online Memberships #Shorts

    If you want to build recurring revenue in your online business, there are 3 approaches you can take.

    Now no matter what type of business you have today, I believe you can leverage any of these models.

    These will work equally well whether you want to supplement your existing revenue or build an online knowledge business.

    Front End Memberships

    These are normally lower ticket memberships priced from $17 to $97 per month. Often they are the entry point to your online business and can be used as a method to attract people into your world in a low commitment and investment way.

    Back End Memberships

    Back-end memberships normally have an entry requirement, which could be that they have completed a course or a program or have been a client. Normally these backend memberships are at a higher price point starting from around $47 and going all the way up to $497.

    Group Coaching & Mastermind

    Group Coaching and Mastermind groups will normally be the highest value memberships and these range from $197 per month all the way up to $2,000+ per month.

    In the next couple of videos, I break down these 3 levels so make sure you hit the subscribe button and give me a like. See you in the next video.
  • How To Plan An Online Launch (For Online Courses & Memberships)

    How To Plan An Online Launch (For Online Courses & Memberships)

    Delivering a profitable online product launch for your online course, program or membership can be straightforward, but it isn’t simple.

    If you want to maximise your chances of success it is essential that you have the right plan for your online launch.

    If you are looking for that breakthrough launch, that rapidly scales your online business and fills your online course or membership then this video is for you.

    In this video, I share the exact planning tools, processes and approaches that I have used to deliver almost 60 online product launches. It is this process that enabled me to build over $1.5 million in annual recurring revenue from online courses and memberships.

    As a course creator, or membership site owner, if you are committed to your online business growth then this video will show you how to build your product launch plan and develop your product launch strategy to set yourself up for success.

    This plan fully complements Jeff Walker’s Product Launch Formula, which is the number 1 way for you to start an online business, and launch an online course.

    If you want to discover how to sell online courses then this is the very first place you need to start.

    You have a course or membership that you know can get people massive results. Anyone who joins gives hugely positive feedback and their progress is clear to see.

    But you are struggling to really gain traction, hit that breakthrough launch, and scale your online business.

    Trust me you are not alone. I have helped hundreds of online business owners who were in this exact position too, and the good news is, there is a solution.

    So if you want to scale both your online business revenue and profitability while having the impact that you know you can, then grab a pen and paper, a nice big coffee, and let’s dive in.

    What I am going to bring you through today is the planning tool I’ve used to deliver almost 60 launches and was a huge part of me building $1.5m in annual recurring revenue from courses and memberships.

    It is now used by all my Lead2Launch Clients too.

    I’m going to share the key phases of your launch and key elements that you need to plan, create and deliver within each phase.

    And if you hand around to the very end I will share a special bonus session where I uncover 5 tweaks to supercharge your launch planning for maximum results.

    **************************

    Want to work with us? Here are some ways to get started with Lead2Launch:

    ⚡️ CHECKLIST: The Ultimate Facebook Ad Manager Set Up Checklist: https://michealoneill.com/the-ultimat…

    ⚡️APPLY FOR (FREE) STRATEGY SESSION: Apply for a (FREE) Focus Strategy Session with Mícheál: https://michealoneill.com/focus-strat…

    ⚡️JOIN LEAD2LAUNCH: Join the Lead2Launch Community: https://michealoneill.com/lead2launch


    **************************

    ⏰ Timecodes ⏰
    0:00 How To Plan An Online Launch For Online Courses & Memberships
    0:30 The Key Phases & Elements to Plan, Create and Deliver
    1:00 Your Launch Planning Tools
    2:08 Your Launch Planning Timelines
    3:10 5 Launch Planning Phases
    11:15 Launch Planning Setting Your Key Dates
    14:43 How to Plan an Online Launch – Summary
    15:28 Bonus Session: 5 Tips to Supercharge Your Launch Planning
Prev 1 of 3 Next

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